A few weeks ago, Shang Palace reached out wanting to create some new images for their upcoming menu change and to elevate the visuals. With classic Cantonese cuisine, we wanted to be mindful of tradition while giving a modern take on the visuals. Dim Sum especially brought back memories of countless Sunday mornings heading out with friends and having mornings turn into afternoons - often needing my stretchy pants after eating way too much. So we pitched the idea of creating that sense of morning light coming through the window and a communal atmosphere. We opted to shoot from overhead to lean into the graphic nature of all the individual dishes and condiments that make dim sum so much fun. Not to forget the back of house, we had to show some behind the scenes action with the process of creating all these tasty treats. Shooting in kitchens is one of my favourite things ever - fire, steam, the craft of making things… I love it. All the hard work that it takes to create something beautiful on the plate isn’t celebrated enough in visuals and I’m so happy the team at Shang Palace agreed. They’re some of my favourite frames from the project.
Read MoreA few weeks ago we got a call from the folks over at Kashew Cheese requesting a meeting to discuss shooting their new dishes and specifically their new pizzas. For those of you in Saigon, Kashew Cheese makes plant based alternatives to lots of your favourite dairy products and oh man I wish they were around when I was Vegan in the early 00’s. Atlanta was super vegan friendly, but even as a pretty adventurous omnivore, I happily eat Kashew Cheese’s offerings on a regular basis. The little kid in me destroys their chocolate cashew milk. Anyway, the conversation about the project quickly evolved into a chat about art, life and design. My type of meeting and I knew this was going to be a fun one.
Read MoreAs photographers, we’re always looking at different things to tell a compelling story in a single frame. In food photography, light and composition are massively important in creating mood and feeling so we’re constantly looking at ways to control light to tell different stories. That said, many times client briefs call for “natural light” and sometimes that can be quite ambiguous. In the images above, one is indeed natural light. Care to hazard a guess? Let’s have a look at each of these images and break down the lighting setups.
Read MoreAs we’ve settled into this new “normal”, we’ve been confronted with some stark realizations - some of us need to learn to cook and restaurants will have to adapt in order to survive these tumultuous times. That said, my kitchen has become familiar again, my love for cooking has had a resurgence, and restaurants have adapted with new delivery concepts popping up and a higher focus on hospitality. While the current situation is a million miles from good, silver linings are what we have and staying positive and supporting each other is always good. This push to give better value, service and support from restaurants and patrons alike is a wonderful thing to witness, and I hope this bolsters the industry not only here in Saigon, but throughout the global F&B industry.
Read MoreThe guys at The Wagon Wheel recently tapped us to shoot their menu, and were we excited to create something awesome. As a southern boy at heart, this felt like a warm hug and a welcome homecoming. I recently had to cancel my trip back to the States given the Covid-19 situation, so this couldn’t have come at a better time! All this hits showed up - chicken fried steak, chicken and waffles, deviled eggs, and even a funnel cake to cap it off. We tried to keep it playful by shooting images before and after the first bite (or three). It took immense willpower not to devour everything on the plate before we got the shot! These guys are doing it right, and it’s exactly what we needed.
Read MoreRecently, the fine folks over at TNT Barbecue tapped us to update their image library. Being from the southern part of the States, I jumped at this opportunity with a quickness. We decided to lean into the messy fun nature of barbecue and show off the saucy goodness. Below are some of my favorites from the shoot. We’re always looking for fun new projects and this ticked all of my nostalgic and homesick boxes.
Read MoreI just realized while we’ve been doing lots of food photography lately, there hasn’t been a post here about it. We’ll remedy that moving forward with some more interesting stories including some BTS shots and technical breakdowns for the photographers out there.
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